排列3质合遗漏

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酒店人必读--度假酒店的出路

发布人:红专设计    时间:2015-11-13    关键词: 度假酒店设计 酒店设计公司

  中国目前各种小假、小长假、大假、包括周末,经济条件稍微好一点的家庭和人群,他们首先都会选择旅游。而且国家和各级政府也在加大旅游的经济投入和“噱头”的植入!

排列3质合遗漏   DANGRANZHEISHICIJILELVYOUDUJIALEIJIUDIANDEFAZHAN。DANSHI、WOMENLENGJINGXIALAIYIXIANG、HZDHONGZHUANSHEJIRENWEIHUIYOULIANGGETUCHUDEWENTI。DIYI:DANWANGJIYINGYEECHAJUTAIDA。ZAIDANJIDESHIHOU、GUDINGCHENGBENHEWANGJISHIYIYANGDE。DIER:HZDHONGZHUANSHEJIRENWEISHI:YININJIUJIEJIARIDETIANSHUJIASHANGGEGEDIYUDECHUANTONGWANGJILAIJIANG、ZUIDUOZHANQUANNIANDEYIBAN。SUOYIYEZISHENGLEYIXIELVYOUDIDIAN、ZAIWANGJIBIXU“ZAIKE”DEXIANZHUANG。NEIME、WOMENDELVYOUDUJIAJIUDIANHAIKEYITOUZIMA?WOMENDELVYOUDUJIAJIUDIANTOUZISHIYOUGAIRUHEZUO?HUOZHEGAIZHUYIXIESHENMEWENTINI?

  HZDHONGZHUANSHEJIJINGGUODUONIANDUIJIUDIANDESHEJIHEGUWENFUWU、JINTIANWEIGEWEIDUZHEPENGYOU、TIGONGYIXIEJIANYIHESIKAO,YIGONGNIN“JIANTINGZEMING”。

排列3质合遗漏   HZDHONGZHUANSHEJIRENWEI:ZHONGGUOXIANZAIYIJINGSHISHIJIEDIYIDALVYOUSHUCHUGUO、GUONEILVYOUSHIYEYERUHUORUTU,SUOYITOUZILVYOUDUJIAJIUDIANSHIKENDINGZHIDETOURUDE。DANSHIHZDHONGZHUANSHEJISHOUXIGUWENZONGJIANTANGYERENWEI,WOMENZAITOUZILVYOUDUJIAJIUDIANSHI、BIXUZHUYIYIXIAYIXIEWENTI。

  第一:保旺抓淡

排列3质合遗漏   TOUZIZHEZAIJINXINGLVYOUDUJIAJIUDIANDEDINGWEISHANGHESHANGYEMOSHISHANG、JIUXUYAOYOU“BAOWANGZHUADAN”DEQINGXISILU、BINGBAXIANGGUANSIXIANG、LINIAN、GONGNENG、ZHIRUDAOGUIHUAHESHEJIZHONGQU。ZAIGUIHUASHEJISHANGJIUXUYAOKAOLVZAIWANGJIZENMEKEYI“BIAN”CHUGENGDUODEJIEDAIKONGJIAN。ZAIDANJIDESHIHOUYOUKEYIHUOYINGGAIZUOXIESHENME。DANGRANZHEIGEYAOGENJUMEIGELVYOUDUJIAJIUDIANDEWEIZHI、HUANJING、TEDIAN、RENWEN、JULIDENGGEZHONGYINSULAIKAOLV。

  第二:淡季“空置空间”产品化、跨界化

  ZAIZUOSHANGYEMOXINGHECAIWUMOXING(JINGJIZHIBIAO)DESHIHOU、JIUYAOBADANJIKONGZHIKONGJIANDEJIEJUEBANFAHECHULIBANFANACHULAI、HZDHONGZHUANSHEJIJIANYI:KEYISHIXIANZHEIXIEKONGJIANDECHANPINHUAHUO“GONGNENGKUAJIEHUA”。

  第三:实现“游、养、娱、息、悟”的综合体验

排列3质合遗漏   WOMENJINGCHANGHEXIANGMUTOUZIZHEZAIYIQITANTAO、ZHEIGEXIANGMUDEHEXINJINGZHENGLI,NEIMEZHEIGESHIDAIDEHEXINJINGZHENGLISHISHENMENI?HONGZHUANSHEJITANGYERENWEISHI:YOU、YANG、YU、XI、WUDEZONGHETIYAN。YAOBACHUANTONGDEPINGTAICHUANGXINDESIWEI、 GAICHENGYINEIRONGWEIWANGDESILU。

  第四:以服务用户为出发点的“管理和服务”

排列3质合遗漏   TANGYELAOSHIJINGCHANGZAIJIHENDUODEJIUDIANZUOGUWENFUWUFAXIAN,HENDUOJIUDIANDEZHIXINGDE“GUANLIHEFUWU”SHIYIBIANYUJIUDIANFANGZIJIDE。ZHEIYANGDEGUANLIHEFUWUNENG“GANDONG”WOMENXIANZAIDEYONGHUMA?KENDINGSHIBUNENGDE。ZHIYAOWOMENDECHUFADIANBIANLE、QIXINDONGNIANZHENZHENGWEIYONGHUFUWU、YONGHUHUIMAIDANDE。

  第五:满足目标用户的“痛点”

  HONGZHUANSHEJIJIANYI:WOMENZAIZUOZHENGTIGUIHUADESHIHOU、YIDINGGENJUDANWANGYONGHUDETEDIANHESHUXING、JIEHEZISHENXIANGMUDEZIYUANZHUANGKUANG、ZHAODAOXIAOFEIZHE“TENGDIAN”,BAZHEIXIELINIANZHIRUDAOGUIHUAHESHEJIDEXIJIEZHONGQU。

  第六:和目标用户长期“互动”起来

  GENJUSHICHANGXINGXIAOXUEDEGAINIAN、MEIGEYONGHUSHENBIAN、ZHISHAOYOU7-8GEMUBIAOYONGHU,WOMENYIDINGYAO“ZHENCHENGDEGUANXINHEAIHU”YONGHU、BINGHETAMENHUDONGQILAI。RANGTAMENLAIWEIWOMENDEJIUDIANJINXING“CHUANXIAO”。

排列3质合遗漏   YISHANGHONGZHUANSHEJITONGGUODUONIANSHIZHANJINGYANDEZONGJIE、XIWANGDUIDUZHEPENGYOUYOUSUOBANGZHU、CHENGJIUNINDESHIYE。

  声明:本文为HZD红专酒店设计顾问公司的原创文章、知识产权归属红专所有。转载请注明出处、否则追究其法律责任。


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