排列3质合遗漏

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酒店营销观念的四个要点

发布人:红专设计    时间:2015-10-24    关键词: 酒店设计

排列3质合遗漏   GUANNIANJUEDINGXINGWEI,YOUSHENMEYANGDEGUANNIANJIUYOUSHENMEYANGDEXINGDONG。MUQIANHAIYOUXIANGDANGYIBUFENJIUDIANDEYINGXIAOGUANLIHAITINGLIUZAIJIANDANDETUIXIAOHUODIJIDEXUEJIASHOUDUANSHANG。JIUDIANRUOQUEFAZHENGQUEDEYINGXIAOGUANNIANZUOWEIJINGYINGZHIDAO,JIUHENNANZAIJINGZHENGJILIEDESHICHANGZHONGQUDESHENGLI,HONGZHUANSHEJIRENWEIYAOZUOHAOJIUDIANYINGXIAOGONGZUO,ZEBIXUBAWOYINGXIAOGUANNIANDESIGEYAODIAN。

酒店设计

  一、选择正确的目标市场

  JIUDIANBUKENENGZHANLINGHEMANZUMEIYIGEKEYUANSHICHANG,LIRU:WOMENJIANDANJIANGKEYUANSHICHANGFENCHENGA、B、CFENBIEDAIBIAOGAO、ZHONG、DISANGEDANGCIDEKEYUAN,JIASHEBENJIUDIANSHIJIEDAIBDANGKEYUANNENGLIDEJIUDIAN,ZHEIBIAOSHIJIUDIANDEYINGJIANHEFUWUDOUSHIMANZUZHONGDANGKEYUANXUQIUDE。RUGUOWOMENJIEADANGKEYUANDEQINGKUANGHUIZENYANG?YOUYUADANGKEYUANDUIGAODANGCIJIUDIANDEQINGKUANGSHUZHI,TAMENDUIFUWUDEYUQIJIAOGAO。RUCI,JIUDIANJIUJIAONANMANZUTAMENDEXUQIU,JIUXUYAOFUCHUEWAIDEJINGLIQUYINGHETAMEN,ERJIUDIANDEJIEDAINENGLI、YINGJIANBIAOZHUN、FUWUNEIRONGYUADANGKEYUANDEYAOQIUSHIBUKENENGXIANGWENHEDE,CHUYUZHONGZHONGYUANYINADANGKEYUANHAIHUICHUXIANBUMANYIDEQINGKUANG。JIUDIANRUOJIEDAICDANGKEYUANYOUHUICHUXIANZENYANGDEQINGKUANGNI?YINWEICDANGKEYUANDUIJIAGEMINGAN,TAMENTONGYANGNANYIBEIMANZU,ERQIEHAIHUIPOHUAIBENSHENBDANGKEYUANDEMANYIGAN,POHUAIJIUDIANDEQIFEN。JIUDIANYINGXIAOGUANLIZHEBIXUMINGQUEJIUDIANDESHICHANGDINGWEI,JINLIANGBIMIANJIEDAIYUZISHENDINGWEIBUXIANGCHENGDEKEYUAN。TANGRUOXUYAOTONGSHIJIEDAIBUTONGLEIXINGHUODANGCIDEKEYUAN,JIUYINGYUXIANGUIFANHAOBUTONGKEYUANDEXINGJINLUXIAN,TONGGUOKAISHEZHUANTI,ZHUANRENYINDAO,QUFENPAIFANGLOUCENGDENGFANGFA,JINLIANGBIMIANZAOCHENGLIANGLEIKEYUANDECHONGTU。RU:YIXIEDAXINGJIUDIAN,ZHENDUITUANDUIDEFUWUTEDIAN,ZHUANMENSHELITUANDUIRUZHUDENGJICHU,ZHEIYANGBUJINFANGBIANHEJIAKUAILERUZHUDENGJIDESUDU,ERQIEBIMIANLEBUTONGKEYUANDEFUWUMAODUN。JIUDIANZHIYOUGENJUZISHENTIAOJIAN,MINGQUESHICHANGDINGWEI,CAINENGGENGHAODIWEIMEIYIGEMUBIAOSHICHANGDEKEYUANZHIDINGSHIDANGDEYINGXIAOFANGAN,TIGONGGUIFANDEFUWUBIAOZHUN,TIGAOGUKEDEMANYIDU。

  二、不断了解顾客需要,创造顾客满意

  GUKEDEXUYAOSHIDUOYANGHUADE、SHIJIAONANLIJIEDE,YINWEIGUKEBINGFEIHUIJIANGTADEXUYAOMINGQUEGAOSUJIUDIAN,ZHEIKENENGSHIGUKEQUEFAXIAOFEIJINGYAN,BUSHANHUOBUBIANBIAOSHU。RU:GUKEXIANGLVXINGSHEBIAOMINGXUYAOYUDINGYIJIANWUXINGJIJIUDIANDEKEFANG,ZHEISHITAYONGYUYANBIAOMINGDEXUYAO,ERTAZHENZHENGDEXUYAOSHIYINWEITAYOUNENGLIZHIFUWUXINGJIJIUDIANDEFANGJIANFEIYONG,XUANZEWUXINGJISHIQISHENFENDEXIANGZHENG。GUKEWANGWANGYOUWEIBIAOMINGDEXUYAO,CILIZHONGTAQIWANGRUZHUWUXINGJIJIUDIANBIRANKEYIDEDAOYOUZHIDEFUWU,ZHEIKEYIJIANSHAOTADESHIJIANHUAFEI、JINGLIXIAOHAOHEGOUMAIFENGXIAN。TONGSHIGUKEHAIXIWANGDEDAOLINGRENYUYUEDEGANGUANXIANGSHOU,RU:JIUDIANLIYOUSHINEIYOUYONGCHIKEYIXIUXIANYULE,WANSHANGKEYIZAIJIUBAHESHANJIERENYIDEFUWUYUANLIAOTIANDENG。GUKEHAIKENENGYOUYIXIEBUYUANYANMINGDEXUYAO,RU:RUZHUJIUDIANKEYIHUOQUJIFENJIANGLI,FANGBIANYUMOURENYUEHUIDENG。SUOYI,JIUDIANYINGXIAOYINGDANGZHELIYUBUDUANYANJIUGUKEDEXUYAO,KAIFANENGGOUMANZUGUKEXUQIUDECHANPINHEFUWU,CHUANGZAOTESE,YAOSHEFAZUODEBITONGDANGJINGZHENGDUISHOUGENGJIACHUSE,ZHEIYANGCAINENGZHANGJIUXIYINGUKE。

  DUIJIUDIANYINGXIAOGUANLILAIJIANGHUODEGUKEMANYISHISHIFENZHONGYAODE,SHEXIANGYINGXIAORENYUANTONGGUOGEZHONGFANGSHIBUDUANZHAOLAIGUKE,ERJIUDIANQUEYINWEIFUWUWENTIZAOCHENGGUKEDEBUDUANLIUSHI。YICHUIZIMAIMAIBIJIANGSHIJIUDIANZOUXIANGSHUAITUI,YINWEIZHAOLAIGUKEYUEDUO,LIUSHIYEYUEKUAI。YOUYANJIUBIAOMING:XIYINYIWEIXINGUKEBIBAOCHILAOGUKECHANGCHANGYAODUOHUA5BEIDECHENGBEN。YAOSHIGUKEBULIUSHI,GUANJIANSHIGUKEMANYI,YINWEIYIWEIMANYIDEGUKEHUI:

排列3质合遗漏   (1)GUANGLINCISHUGENGDUO,DUIJIUDIANZHONGCHENGDUGAO;

排列3质合遗漏   (2)YUANYIGOUMAIJIUDIANTUIJIANDEXINCHANPIN;

  (3)ZHUDONGXIANGZHOUWEIDERENSHUOJIUDIANDEHAOHUA,BANGZHUJIUDIANJIESHAOQITAKEREN;

排列3质合遗漏   (4)HUSHIJINGZHENGJIUDIANDEGUANGGAO、DUIJIAGEBUMINGAN;

排列3质合遗漏   (5)XIANGLAOPENGYOUYIYANGLEYIJIJIUDIANYIXIEHAODEJIANYI;

排列3质合遗漏   (6)YUXINGUKEXIANGBI,JIANGDILEYINGXIAOFEIYONGHEFUWUCHENGBEN。

  GUKESHIZUIHAODELAOSHI,JIUDIANYINGXIAOZHEYAOBUDUANDIZHUDONGSHOUJIGUKEDEYIJIANHUOJIANYI,YINWEIYIBANQINGKUANGXIA,GUKESHIBUHUIZHUDONGSUSHUODE,GUKEWANGWANGZHIYOUZAISHIFENMANYIHUOSHIFENQIFENDEQINGKUANGXIA,CAIHUIBIAOYANGHUOTOUSUJIUDIAN。

  SUOYI,YINGXIAOGUANLIZHEYAOSHEFATONGGUODUOZHONGQUDAO,DIAOCHAHEYUCEGUKEDEXUQIU,HUOQUGUKEDEFANKUI。RU:ZAIGUKEBANLITUIFANGSHOUXUSHI,QINGGUKETIANXIEYIJIANBIAO;KEYISHELIHUDONGSHIDEWANGZHANYUGUKEJINXINGJIAOLIU;BINKEGUANXIJINGLIZHUDONGBAIFANGZHUDIANGUKE;XIAOSHOURENYUANGENZONGFUWUDENG。

  GUKEMANYISHIJIUDIANLAIYISHENGCUNDEJICHU,YINGXIAOGUANLIZHEYAOTONGJIGUKEMANYIQINGKUANG,CESUANGUKEMANYILV,TONGSHIYAOJIANGBENJIUDIANDEGUKEMANYILVYUJINGZHENGDUISHOUXIANGBIJIAO。ZHIYOUBAOCHIJIAOGAODEGUKEMANYILV,JIUDIANCAINENGHUODEMANYIDESHOUYI,CAINENGBAOCHIZHANGQIFAZHANDEHOUJING。

  三、加强协调, 创造良好的营销氛围

  JIUDIANCHANPINSHIYIGEZHENGTI,GUKECONGRUZHUDAOLIDIANJIESHOUDESHILAIZIYUGEGEBUMENDEGONGTONGFUWU,ZAIDUIKEFUWUZHONG,RENHEYIGEBUMENDOUSHIFENZHONGYAO。DANWANGWANGMEIYIGEBUMENDOUZAIBUTONGCHENGDUSHANGYOUZHEBENWEIZHUYIDEGUANNIAN。GONGCHENGBUWEIJIEYUENENGYUAN,HUIDUIKONGDIAODEKAIGUANSHIJIANKEYIKONGZHI,ZHIDAOCHUXIANKERENTOUSUSHI,JIUDIANCAIZHIKONGDIAOBUZU;CAIWUBUWEIKONGZHIZIJINDEHUILONG,BUYUANFANGKUANXINDAIZHENGCEDENGDENG。YINCI:

  (1)SHOUXIAN,YINGXIAOBUMENZUOWEIJIUDIANHEGUKEDENIUDAI,BIXUSHICHANGHEJIUDIANGEBUMENGOUTONG、XIEDIAO,JIANGGUKEXUQIUXINXIZHUNQUEWUWUDICHUANDAJIXIANGGUANBUMEN;

  (2)JIUDIANCONGSHANGDAOXIAYAOSHULIZHENGQUEDEFUWUYISHI,YAOSHITONGSHIWEINEIBUGUKE,YINGZAORENRENDOUWEIXIAYIDAOGONGXUFUWUDEFENWEI;

  (3)JIUDIANGEGEBUMENJIANBIXUCHONGFENGOUTONG,JIEJUEWENTIYAOZHANZAIMANZUGUKEXUQIUDEJIAODULAIJINXINGXIEDIAO;

排列3质合遗漏   (4)ZHAOPINHEGUYONGHESHIDEYUANGONG,PEIXUNYUANGONGDEDUIKEFUWUYISHI,JILIYUANGONGYONGZHENGQUEDEFUWUFANGSHI,DADANYOUXIAOSHOUQUAN, BINGTONGGUOSHIQIAN、SHIZHONG、SHIHOUDEJIANCHALAIKONGZHIFUWUCHACUODECHUXIAN;

  (5)CONGZONGJINGLIDAOYUANGONGDOUYAOYUGUKEGUANGFANJIECHU,TINGQUGUKEYIJIAN,BINGJIANGGUKEXUQIUCHUANDIDAOXIANGGUANBUMEN,KUAIJIEXIANGYING,NULISHIGUKE100%DEMANYI。

  四、获取满意的盈利率

  YINGXIAORENYUANBUJINYAOTONGGUOGEZHONGFANGFACHUANGZAOGUKEMANYI,ERQIEYAOGUANZHUJIUDIANDEYINGLILV,JIANGUPINGJUNFANGJIAHEZHUFANGLV,BUNENGPIANMIANZHUIQIUQIYI, YAOZHUIQIUYINGLIZUIDAHUA。MUQIAN,YIXIEJIUDIANDEYINGXIAOBUBUZUOSHICHANGDIAOYAN,MEIYOUGONGGUANCEHUA,BUJINXINGYINGYEYUSUAN,YINGXIAOBUJINCHONGDANGJIEDAIBU、DAZHEBUDEZHINENG,JIUDIANRUOYIWEITONGGUOJIANDANDEXUEJIALAIYINGDEGUKEDEZHONGCHENG,ZHEISHIHENWEIXIANDE,YINWEITONGGUOXUEJIAJINGZHENGZHINENGYINGDEGUKEDUANZANDEZHONGCHENG。

  ZHIYOUJIUDIANYOULEYINGLI,CAINENGWEIGUKETIGONGGENGHAODEFUWU。YINGXIAOGUANLIBUJINYAOKAOLVGUKEDEMANYI,TONGSHIYAOJIANGUJIUDIANDEMANYI(YINGLI),YEZHUDEMANYI(HUIBAO)。ZHEISHIDANGDAIYINGXIAORENSUOBIXUJUBEIDESUZHIHENENGLI。


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